To select the best printing company, you need useful tips that will help you end up with the best one. The reality remains that they are so many printing companies out there. In your local area or around the globe, the options are plenty. But the question is, how do you ensure that you chose the company that has the best quality and guarantees value for your money? It is a fact that your marketing tools will leave a lasting impression on your clientele and it is rewarding to the business if you pay much to get it right and giving it a professional finish. If you have substandard printed materials, your potential customers might conclude that your services or products are of poor quality.
You need to get the best printing company to improve the image of your business through your marketing campaigns. It’s better if you spend a lot on this project because, in the long run, you will reap good returns. The guide below will help you choose the best printing services for your projects.
1. Visit Their Premises
Your printing materials are important to your business, so it is worth that you visit the printing company yourself. Take a tour in their facility to find out how they perform, talk to their staff, ask any questions and generally have a first-hand feel of their performance. The presentation and quality of their premises reflect the quality of work they can generate. Ensure that you meet the people who will handle your account and gauge if you have a rapport with him/her.
2. Choose Quality Over Money
Request that all the shortlisted printers give you a sample of their recent work that is close or similar to the project you want. For printing services that do clothing prints like T-shirt or hoodie printing in Singapore, request for pictures of the sample. You can compare all the samples to get the best. Check the finished product to ascertain if it meets the quality and standards of your company. Check if the images are blurred or clear, and if it’s up to your standards. It’s a fact that going for the cheapest among them can be money-saving; however, if the materials printed are of poor quality, they will give a poor reflection of your brand.
3. Level of Customer Service
Find ways to know how they will handle your account. You first need to trust your account handler and the printer. Ensure that they are both honest and open and are capable of delivering professional services with excellent client management skills and effective communication. It is ideal that you get a printer who will manage your project entirely, from personalization, finishing, print, storage, binding, collation, and fulfillment. It is more efficient and cost-effective if one company handles each step.
4. Reputation of the company
Access their website and check their list of clients, find out how long have they been in operation and their experience in the printing industry. Do not shy away from asking for customer references and find out their recommendations. You can also use social media platforms to find out reviews from previous clients. This upfront research is important before making the final decision.
5. Choose The Right Type of Printer
The type of press the company uses to print is important, it to some extent determines the cost, turnaround time and the quality of the work. Many digital printers are offering quality results at low prices for low volumes. However, using litho printing can be cheaper for larger quantities and produces prints with higher quality and gives the option of print effects or unique finishes like spot or foil color. If you’re placing the company’s brand or logo on a clothing apparel such as a cap, be sure to choose the best cap printing Singapore service.
Once you have identified an excellent printing service that gives you a quality job that is worth your money and offers quality customer care services, be loyal to them. Maintaining a good working relationship with your printing company will enable you to receive better services such as faster turnaround, volume discounts, and personal delivery.